{"id":475,"date":"2018-04-06T16:36:33","date_gmt":"2018-04-06T14:36:33","guid":{"rendered":"http:\/\/blog.timeonegroup.com\/uk\/?p=475"},"modified":"2019-11-25T19:06:55","modified_gmt":"2019-11-25T18:06:55","slug":"475","status":"publish","type":"post","link":"https:\/\/blog.timeonegroup.com\/uk\/2018\/04\/06\/475\/","title":{"rendered":"TimeOne&#8217;s expertise in Big Data and Machine Learning with Vincent Jensen"},"content":{"rendered":"<p><iframe loading=\"lazy\" title=\"TimeOne&#039;s expertise in Big Data and Machine Learning with Vincent Jensen\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/q3YxtJbxFPk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<h2>Efficient R&amp;D and technology organization, at the heart of TimeOne\u2019s development plan<\/h2>\n<p>TimeOne R&amp;D and technology team consists in <b>seasoned <\/b><b>professionals <\/b>ensuring <b>continuously enhancement of services portfolio and improving existing functions<\/b><\/p>\n<p>The team is <b>composed <\/b>by a <b>variety <\/b><b>of expert profiles including product owners, web developers, data scientists and network <\/b><b>engineers<\/b><\/p>\n<p>This organisation provides <b>flexibility <\/b><b>in the <\/b><b>innovation process <\/b>while demonstrating complementarity to solve and improve existing services<\/p>\n<p>Tailor-made approach to meet clients constraints and IT specificities<\/p>\n<p>Permanent interactions with existing clients to meet market evolution<\/p>\n<p>R&amp;D is integrated into the <b>whole Group\u2019s structure as the bedrock of its development: <\/b><\/p>\n<p>Technological innovation stimulated by regular events (Coding Contest \/ BootCamp)<\/p>\n<p>Partnerships with top French universities and laboratories (Ecole Centrale Sup\u00e9lec, Paris-Saclay university, etc.)<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"http:\/\/www.lgi.ecp.fr\/pmwiki.php\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1587\" src=\"http:\/\/blog.timeonegroup.com\/wp-content\/uploads\/2018\/03\/logo_lgi_cs.jpg\" alt=\"\" width=\"115\" height=\"41\"><\/a> <a href=\"https:\/\/www.universite-paris-saclay.fr\/fr\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1588\" src=\"http:\/\/blog.timeonegroup.com\/wp-content\/uploads\/2018\/03\/Universite-Paris-Saclay.jpg\" alt=\"\" width=\"88\" height=\"30\"><\/a> <a href=\"http:\/\/www.centralesupelec.fr\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1589\" src=\"http:\/\/blog.timeonegroup.com\/wp-content\/uploads\/2018\/03\/t\u00e9l\u00e9chargement.png\" alt=\"\" width=\"87\" height=\"45\"><\/a> <a href=\"http:\/\/diginpix.ina.fr\/en\/entities\/25830\/centrale-paris.html\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1590\" src=\"http:\/\/blog.timeonegroup.com\/wp-content\/uploads\/2018\/03\/centrale-paris1.png\" alt=\"\" width=\"71\" height=\"71\"><\/a><\/p>\n<h2>Combination of advanced data-driven digital services<\/h2>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1579 aligncenter\" src=\"http:\/\/blog.timeonegroup.com\/wp-content\/uploads\/2018\/03\/Image2.png\" alt=\"\" width=\"588\" height=\"656\"><\/p>\n<p>&nbsp;<\/p>\n<p>\u0086TimeOne\u2019s <b>proprietary DMP <\/b>is at the <b>heart of the next development stage of its digital strategy <\/b>and paves the way for further technological developments to <b>implement tailor-made disruptive solutions <\/b>to foster client ROI leveraging on user experience and behaviour (i.e. value-added data)<\/p>\n<p>\u0086DMP technological process aims at <b>scoring audience <\/b>while <b>stimulating interactions <\/b>between users and advertisers and collecting profiles to enhance targeting process on specific digital campaigns<\/p>\n<p>\u0086DMP is managed by a team led by highly skilled professionals respectively in charge of:<\/p>\n<p>&#8211;<u>R&amp;D<\/u> focused on <b>product development<\/b> consistently with client requirement and specifications and ensuring relationships with engineer schools and research labs<\/p>\n<p>&#8211;<u>Data<\/u> destined to <b>algorithm development<\/b> to optimize diffusion stream and Big Data analyses (predictive analysis)<\/p>\n<p>&#8211;<u>Technology<\/u> dedicated to <b>adapt technology<\/b> to product platforms, construction projects, and DMP development<\/p>\n<p>\u0086TimeOne is a <b>forerunner in data-driven services<\/b>, exhibiting better results than usual ROI-oriented process focusing on accumulations (ads, leads, etc.) rather than data diagnostic and user behaviour understanding<\/p>\n<p>-R&amp;D (incl. DMP, Big data, data scoring, technology, etc.) is the backbone of TimeOne product innovation supporting the implementation of <b>tailor-made advanced digital solutions<\/b> to meet advertisers\u2019 campaigns objectives<\/p>\n<p>-The R&amp;D team demonstrated its ability to <b>address complex e-marketing through scientific decision making <\/b>process to be solved through proprietary algorithms<\/p>\n<p>-TimeOne\u2019 s DMP has become the <b>technological link between users and advertisers,<\/b> through the collection of data, the analysis and diagnostic, the identification of the most relevant content to activate the most relevant media (ads, content, auction, leads, etc.) implementing a <b>multi-device <\/b><b>digital marketing <\/b><b>strategy<\/b><\/p>\n<h2><\/h2>\n<h2>The DMP, at the heart of TimeOne\u2019s unique service offering combining efficient R&amp;D capabilities and technological skills<\/h2>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1578 aligncenter\" src=\"http:\/\/blog.timeonegroup.com\/wp-content\/uploads\/2018\/03\/Image3.png\" alt=\"\" width=\"553\" height=\"312\"><\/p>\n<p>\u0086<\/p>\n<p>Mentionne is currently developing a <b>Data to Decision-Making&nbsp;(DMP) proprietary tool<\/b>, based on prescriptive marketing:<\/p>\n<p>-Database <b>continuously fed by all TimeOne\u2019s business units <\/b>(descriptive analysis)<\/p>\n<p>&#8211;<b>Tailor-made algorithms <\/b><b>combined to Big Data analysis <\/b>aiming at anticipating customer behaviour (predictive analysis)<\/p>\n<p>&#8211;<b>Data transformation into client knowledge<\/b> enabling to maximise clients\u2019 ROI by further monitoring users conversion funnel (prescriptive analysis)<\/p>\n<p>\u0086The DMP will enable to:<\/p>\n<p>-Efficiently collect data while providing a <b>transversal access<\/b> to all business activities<\/p>\n<p>&#8211;<b>Accelerate and facilitate<br \/>\ndecision-making processes <\/b>offering multiple scenarios and recommended solutions<\/p>\n<p>-Implement a<b> multi-device digital marketing action plan <\/b>across diversified connected devices<\/p>\n<h2><\/h2>\n<h2>Permanent innovation process to fulfil clients\u2019 requirement<\/h2>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1580 aligncenter\" src=\"http:\/\/blog.timeonegroup.com\/wp-content\/uploads\/2018\/03\/Image1.png\" alt=\"\" width=\"584\" height=\"334\"><\/p>\n<p>&nbsp;<\/p>\n<p>\u0086<b>Permanent and successful IT development and services innovation <\/b>are part <b>of TimeOne\u2019s DNA <\/b>reflecting its ability to:<\/p>\n<p>&#8211;<b>Adapt its business model <\/b>to market evolution and client\u2019s needs<\/p>\n<p>-Enhance its service offering with <b>cutting edge and complementary solutions<\/b><\/p>\n<p>-Create <b>proprietary tools and algorithms<\/b> to support market leading positioning and limiting competition<\/p>\n<p>\u0086Key <b>technological levers <\/b>at the cornerstone of the company\u2019s innovation process include:<\/p>\n<p>-Data (collection, tracking)<\/p>\n<p>-Decision-making dashboards (algorithms, consulting tools)<\/p>\n<p>-IT scalability (compatibility at global scale)<\/p>\n<p>\u0086TimeOne is one of the sole digital player combining an efficient set of digital services and <b>proprietary tools <\/b>with a <b>strong commercial and technologic edge <\/b>compared to existing players.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Efficient R&amp;D and technology organization, at the heart of TimeOne\u2019s development plan TimeOne R&amp;D and technology team consists in seasoned professionals ensuring continuously enhancement of services portfolio and improving existing functions The team is composed by a variety of expert profiles including product owners, web developers, data scientists and network engineers This organisation provides flexibility&nbsp;<\/p>\n<p><a class=\"btn btn-style\" href=\"https:\/\/blog.timeonegroup.com\/uk\/2018\/04\/06\/475\/\">Continue Reading&#8230;<\/a><\/p>\n","protected":false},"author":12,"featured_media":477,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-475","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - 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